East York, Ontario
Complete analysis of 74 contractors across 4 trades.
**MARKET MATURITY: Competitive** — At 17.6% AI-ready, East York is a competitive market—you need to truly stand out. Differentiation is crucial.
- •82.4% of contractors in East York are invisible to AI systems
- •Electrician lead with 21.4% AI-ready
- •East York ranks +3.1 points above Ontario average
- •Only 5% have proper schema markup
"What we're seeing in East York is typical of smaller Canadian markets — contractors who've built great reputations through word-of-mouth are now invisible to the AI systems their future customers are using. The opportunity here is massive for first movers."
— Gabriel Bujold, Co-Founder, VerifiedNode
Top Performers by Trade
Scores based on Verified Node AI Trust Index
The Digital Divide
Of 74 contractors in East York, only 13 (17.6%) have the digital signals AI assistants surface. The other 61 are effectively invisible when consumers ask ChatGPT for recommendations.
Market Analysis
East York presents a balanced opportunity with 74 contractors across 4 trades. At 17.6% AI visibility, there's still room to position favorably.
Provincial Comparison
54 cities analyzed
Schema Opportunity
Only 5% of contractors in East York have structured data—that's 70 competitors invisible to AI systems. Adding JSON-LD schema is a quick win with immediate impact.
Leaders & Laggards
Electrician lead with 21.4% AI visibility, while HVAC Contractor lag behind at 8.3%. This 13.1-point gap represents an opportunity for businesses in less optimized trades.
The Review Paradox
Top 10% contractors in East York average 68 reviews vs 6 for the bottom 50% — that's 11.2x more. But here's the catch: some businesses with lots of reviews still score poorly (28.5/100 AI score). Reviews alone aren't enough.
Recommended Actions
Score Distribution
AI Visibility by Trade
Average score indicates relative AI visibility by trade
Vertical Comparison
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| Trade | Businesses | Avg Score | AI-Ready | Website | Schema | Competition | Top Performer | |
|---|---|---|---|---|---|---|---|---|
| Electrician | 28 | 45.3 | 21.4% | 79% | 4% | Medium | Expert GTA Electric 83/100 | |
| Plumber | 18 | 45.8 | 16.7% | 89% | 6% | Medium | EAST YORK DRAIN & PLUMBING SEWER DRAIN CLEANING INC 88/100 | |
| General Contractor | 16 | 42.3 | 18.8% | 94% | 6% | Medium | EcoStar Insulation 83/100 | |
| HVAC Contractor | 12 | 36 | 8.3% | 83% | 8% | Low | Dr HVAC and Plumbing (Toronto) 82/100 |
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Methodology
This analysis aggregates data from 74 contractors across 4 trades in East York. Scores are calculated using our proprietary AI Trust Index.
Google Maps data via Apify