Moose Jaw, Saskatchewan
Complete analysis of 114 contractors across 5 trades.
**MARKET MATURITY: Emerging** — At 3.5% AI-ready, Moose Jaw is an emerging market—early adopters haven't yet established dominance. Maximum opportunity for those who act now.
- •96.5% of contractors in Moose Jaw are invisible to AI systems
- •Electrician lead with 10% AI-ready
- •Moose Jaw ranks -0.9 points below Saskatchewan average
- •Only 2% have proper schema markup
"Moose Jaw is at an interesting inflection point. It's large enough to have serious competition, but small enough that a few smart moves can put you ahead of the pack. The contractors who act now will own this market when AI recommendations become the norm."
— Simon Bergeron, Co-Founder, VerifiedNode
Top Performers by Trade
Scores based on Verified Node AI Trust Index
The Digital Divide
Of 114 contractors in Moose Jaw, only 4 (3.5%) have the digital signals AI assistants surface. The other 110 are effectively invisible when consumers ask ChatGPT for recommendations.
Market Analysis
Moose Jaw offers an accessible market with 114 contractors across 5 trades. AI competition is low—only 3.5% are optimized. Now is the time to act.
Provincial Comparison
4 cities analyzed
Schema Opportunity
Only 2% of contractors in Moose Jaw have structured data—that's 112 competitors invisible to AI systems. Adding JSON-LD schema is a quick win with immediate impact.
Leaders & Laggards
Electrician lead with 10% AI visibility, while Roofer lag behind at 0%. This 10-point gap represents an opportunity for businesses in less optimized trades.
The Review Paradox
Top 10% contractors in Moose Jaw average 27 reviews vs 4 for the bottom 50% — that's 6.9x more. But here's the catch: some businesses with lots of reviews still score poorly (23.8/100 AI score). Reviews alone aren't enough.
Recommended Actions
Score Distribution
AI Visibility by Trade
Average score indicates relative AI visibility by trade
Vertical Comparison
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| Trade | Businesses | Avg Score | AI-Ready | Website | Schema | Competition | Top Performer | |
|---|---|---|---|---|---|---|---|---|
| General Contractor | 53 | 34.9 | 0% | 55% | 0% | Low | TGW Construction 75/100 | |
| Electrician | 20 | 38.2 | 10% | 55% | 5% | Low | Schultz Electric 83/100 | |
| Plumber | 19 | 35.7 | 5.3% | 63% | 5% | Low | Mid West Efficiency heating, plumbing, cooling Ltd 78/100 | |
| Landscaper | 12 | 27.6 | 8.3% | 50% | 0% | Low | Keon Garden Centre 78/100 | |
| Roofer | 10 | 36.9 | 0% | 60% | 0% | Low | Tip Top Roofing 60/100 |
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Methodology
This analysis aggregates data from 114 contractors across 5 trades in Moose Jaw. Scores are calculated using our proprietary AI Trust Index.
Google Maps data via Apify