Rockland, Ontario
Complete analysis of 64 contractors across 4 trades.
**MARKET MATURITY: Emerging** — At 6.3% AI-ready, Rockland is an emerging market—early adopters haven't yet established dominance. Maximum opportunity for those who act now.
- •93.7% of contractors in Rockland are invisible to AI systems
- •Landscaper lead with 16.7% AI-ready
- •Rockland ranks -1.6 points below Ontario average
- •Only 6% have proper schema markup
"What we're seeing in Rockland is typical of smaller Canadian markets — contractors who've built great reputations through word-of-mouth are now invisible to the AI systems their future customers are using. The opportunity here is massive for first movers."
— Simon Bergeron, Co-Founder, VerifiedNode
Top Performers by Trade
Scores based on Verified Node AI Trust Index
The Digital Divide
Of 64 contractors in Rockland, only 4 (6.3%) have the digital signals AI assistants surface. The other 60 are effectively invisible when consumers ask ChatGPT for recommendations.
Market Analysis
Rockland offers an accessible market with 64 contractors across 4 trades. AI competition is low—only 6.3% are optimized. Now is the time to act.
Provincial Comparison
54 cities analyzed
Schema Opportunity
Only 6% of contractors in Rockland have structured data—that's 60 competitors invisible to AI systems. Adding JSON-LD schema is a quick win with immediate impact.
Leaders & Laggards
Landscaper lead with 16.7% AI visibility, while Electrician lag behind at 0%. This 16.7-point gap represents an opportunity for businesses in less optimized trades.
The Review Paradox
Top 10% contractors in Rockland average 66 reviews vs 3 for the bottom 50% — that's 21.9x more. But here's the catch: some businesses with lots of reviews still score poorly (25/100 AI score). Reviews alone aren't enough.
Recommended Actions
Score Distribution
AI Visibility by Trade
Average score indicates relative AI visibility by trade
Vertical Comparison
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| Trade | Businesses | Avg Score | AI-Ready | Website | Schema | Competition | Top Performer | |
|---|---|---|---|---|---|---|---|---|
| General Contractor | 36 | 33.5 | 2.8% | 58% | 3% | Low | Rockland Fence & Decks 80/100 | |
| Landscaper | 12 | 43.8 | 16.7% | 75% | 17% | Medium | Zak’s Lawn Care 85/100 | |
| Electrician | 9 | 46.6 | 0% | 67% | 0% | Low | Duquette Electric 63/100 | |
| Plumber | 7 | 45.3 | 14.3% | 57% | 14% | Low | John The Plumber 82/100 |
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Methodology
This analysis aggregates data from 64 contractors across 4 trades in Rockland. Scores are calculated using our proprietary AI Trust Index.
Google Maps data via Apify