West Kelowna, British Columbia
Complete analysis of 168 contractors across 5 trades.
**MARKET MATURITY: Emerging** — At 9.5% AI-ready, West Kelowna is an emerging market—early adopters haven't yet established dominance. Maximum opportunity for those who act now.
- •90.5% of contractors in West Kelowna are invisible to AI systems
- •Plumber lead with 20.8% AI-ready
- •West Kelowna ranks -0.4 points below British Columbia average
- •Only 4% have proper schema markup
"What we're seeing in West Kelowna is typical of smaller Canadian markets — contractors who've built great reputations through word-of-mouth are now invisible to the AI systems their future customers are using. The opportunity here is massive for first movers."
— Gabriel Bujold, Co-Founder, VerifiedNode
Top Performers by Trade
Scores based on Verified Node AI Trust Index
The Digital Divide
Of 168 contractors in West Kelowna, only 16 (9.5%) have the digital signals AI assistants surface. The other 152 are effectively invisible when consumers ask ChatGPT for recommendations.
Market Analysis
West Kelowna offers an accessible market with 168 contractors across 5 trades. AI competition is low—only 9.5% are optimized. Now is the time to act.
Provincial Comparison
17 cities analyzed
Schema Opportunity
Only 4% of contractors in West Kelowna have structured data—that's 161 competitors invisible to AI systems. Adding JSON-LD schema is a quick win with immediate impact.
Leaders & Laggards
Plumber lead with 20.8% AI visibility, while Electrician lag behind at 0%. This 20.8-point gap represents an opportunity for businesses in less optimized trades.
The Review Paradox
Top 10% contractors in West Kelowna average 100 reviews vs 14 for the bottom 50% — that's 7.1x more. But here's the catch: some businesses with lots of reviews still score poorly (28/100 AI score). Reviews alone aren't enough.
Recommended Actions
Score Distribution
AI Visibility by Trade
Average score indicates relative AI visibility by trade
Vertical Comparison
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| Trade | Businesses | Avg Score | AI-Ready | Website | Schema | Competition | Top Performer | |
|---|---|---|---|---|---|---|---|---|
| General Contractor | 69 | 42.2 | 8.7% | 78% | 1% | Low | Air Tech Plumbing, Heating, Cooling & Electrical 85/100 | |
| Landscaper | 34 | 39.9 | 8.8% | 76% | 0% | Low | Westview Irrigation and Landscaping 78/100 | |
| Plumber | 24 | 44.1 | 20.8% | 79% | 17% | Medium | J Wright Plumbing 82/100 | |
| HVAC Contractor | 21 | 42.9 | 9.5% | 86% | 5% | Low | Air Tech Plumbing, Heating, Cooling & Electrical 85/100 | |
| Electrician | 20 | 31.9 | 0% | 50% | 0% | Low | Source Electrical Services Ltd. 60/100 |
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Methodology
This analysis aggregates data from 168 contractors across 5 trades in West Kelowna. Scores are calculated using our proprietary AI Trust Index.
Google Maps data via Apify