Spruce Grove, Alberta
Complete analysis of 94 contractors across 4 trades.
**MARKET MATURITY: Emerging** — At 7.4% AI-ready, Spruce Grove is an emerging market—early adopters haven't yet established dominance. Maximum opportunity for those who act now.
- •92.6% of contractors in Spruce Grove are invisible to AI systems
- •Plumber lead with 30% AI-ready
- •Spruce Grove ranks -0.5 points below Alberta average
- •Only 3% have proper schema markup
"What we're seeing in Spruce Grove is typical of smaller Canadian markets — contractors who've built great reputations through word-of-mouth are now invisible to the AI systems their future customers are using. The opportunity here is massive for first movers."
— Simon Bergeron, Co-Founder, VerifiedNode
Top Performers by Trade
Scores based on Verified Node AI Trust Index
The Digital Divide
Of 94 contractors in Spruce Grove, only 7 (7.4%) have the digital signals AI assistants surface. The other 87 are effectively invisible when consumers ask ChatGPT for recommendations.
Market Analysis
Spruce Grove offers an accessible market with 94 contractors across 4 trades. AI competition is low—only 7.4% are optimized. Now is the time to act.
Provincial Comparison
13 cities analyzed
Schema Opportunity
Only 3% of contractors in Spruce Grove have structured data—that's 91 competitors invisible to AI systems. Adding JSON-LD schema is a quick win with immediate impact.
Leaders & Laggards
Plumber lead with 30% AI visibility, while General Contractor lag behind at 3.8%. This 26.2-point gap represents an opportunity for businesses in less optimized trades.
The Review Paradox
In Spruce Grove, leaders average 21 reviews with an AI score of 74.3/100. Most plateau at 9 reviews and 27.5/100 — a 47-point visibility gap.
Recommended Actions
Score Distribution
AI Visibility by Trade
Average score indicates relative AI visibility by trade
Vertical Comparison
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| Trade | Businesses | Avg Score | AI-Ready | Website | Schema | Competition | Top Performer | |
|---|---|---|---|---|---|---|---|---|
| General Contractor | 52 | 42.6 | 3.8% | 75% | 0% | Low | Hiebert Roofing 88/100 | |
| Electrician | 18 | 33.3 | 5.6% | 50% | 0% | Low | Spartan Electrical Services Ltd. 79/100 | |
| Landscaper | 14 | 42 | 7.1% | 79% | 0% | Low | Devonian Landscape 78/100 | |
| Plumber | 10 | 50.6 | 30% | 70% | 30% | Medium | Flawless Flows Mechanical LTD 88/100 |
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Methodology
This analysis aggregates data from 94 contractors across 4 trades in Spruce Grove. Scores are calculated using our proprietary AI Trust Index.
Google Maps data via Apify